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With the ReStart Scampia project, architecture firm Settanta7 leads the most ambitious urban and social regeneration effort ever undertaken in Naples, in one of the city’s most emblematic neighborhoods.
The initial phase of the intervention, which broke ground at the end of 2024, is currently being carried out by Piloda Building, a leading company in the redevelopment and preservation of historical and cultural assets.
Funded by PNRR, PON METRO, and Periferie programs, the ReStart Scampia project involves the demolition of the Yellow and Red Vele — demolition of the Yellow Vela is already underway — the renovation of the Blue Vela (Vela Celeste), and the construction of 433 new energy self-sufficient homes. The development also includes urban farming areas, a public park, an educational farm, a local market, a preschool, and a civic center for social and cultural activities.
As part of the broader ReStart Scampia plan, Piloda Building will construct an eco-neighborhood on the site of the former Lotto M within 24 months — a neighborhood that does not erase, but integrates; that does not forget, but enhances the past.
In place of the old building, 145 new housing units will rise — including 9 units in the three buildings of Lot A and 48 in Lot L — alongside nurseries, a civic center, community spaces, and a full-fledged urban ecosystem surrounded by greenery.
The buildings are designed to the highest energy-efficiency standards (NZEB – Nearly Zero Energy Buildings) and will feature distinctive façades that foster a visually engaging dialogue between structures, avoiding the monotonous repetition that once characterized the Vele.
ReStart Scampia will engage 100 workers, 25 specialized companies, and 50 professionals, including architects and designers from Piloda Building — a tangible demonstration of the city's commitment to improving residents’ quality of life.
The construction site is deliberately designed to leave an open breach — a visible fracture — symbolizing the separation between the neighborhood’s past and future.
The graffiti on Vela Celeste tell, like a cry, the story of hardship endured by its residents: numbers and words etched on the walls, a photo of Maradona — an icon of a defining era — and the name “Simona,” a reminder to never lose sight of the emotional connection that makes every place a piece of history. Among these messages, one stands out: “We are not the problem” — a powerful prompt to reflect and look beyond stereotypes and adversity.
The project represents an act of deep social awareness, capable of restoring dignity and identity to a place too often seen as a symbol of neglect.
ReStart Scampia thus becomes a model for urban and social regeneration, fostering community integration in a process that reflects on the past to shape a better future.
Images courtesy of Piloda Building and Settanta7
