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The Ferrero Technical Center was designed to reflect Ferrero's key values: innovation, sustainability and respect for the territory. Thanks to an investment in high-performance materials and advanced technologies, the center is designed to adapt to future production needs. The total covered area is functionally divided between the ground floor, with the workshops and the entrance hall and the mezzanines and upper floors, where offices and technical spaces are located. The structure of the building is designed to ensure high modularity, with regular plans that favor a rational distribution of the systems and operating spaces, supporting a wide variety of activities and allowing rapid adaptation to future production processes.
The starting point of the project was the landscape of Langhe, with its picturesque hills set amidst age-old vineyards and hazelnut woodlands, from which the essential ingredient of the client's production comes. The new technological innovation center draws its uniqueness from the surrounding landscpe. This is the achieved through the colors of the external surfaaces, evoking the fall manes of the local trees, but also by bringing the landscape into the center through the dominating presence of aa flying gardens and grand glazed surfaces rendering the building wide open to the surrounding world.
The internal gardens, dedicated to symbolic plants such as coffee, hazelnut and cherry, improve the psychophysical well-being of employees and create microclimates that increase air quality.
The choice of the sound-absorbing and sound-insulating mineral fibre facade sandwich panel SP.150 mm with hidden fixing and pre-painted external finish with diamond cut exterior finish and microperorated interior face. The colours of the panels reproduce the nature surrounding the building. The choice is dictated by several reasons: it guarantees rapid installation thanks to prefabrication, requires low maintenance over time, offers high performance in terms of durability and insulation, and is highly customizable in colors and finishes. An efficient, functional and aesthetically consistent solution with the Ferrero identity.
In 2023, the Ferrero Technical Center project received the Sustainability Award for the new construction category. The FTC is therefore designed to be a nZEB building,and consequentlly its enviromental impact is minimized. A significant amount of energy is produced by photovoltaic system placed on the roof, guaranteeing a nearly 300 kW power peak, enough to generate 320,000 kWh per year. The air conditioning system uses radiant ceiling panels, powered by low-temperature water, which allow for energy savings of 30% compared to traditional systems. The CMV uses high-efficiency heat recovery units (92%) to ensure optimal air exchange without energy losses. The building is also equipped with a rainwater collection system and a greywater recovery system for the toilets.
The Ferrero Technical Center represents the new frontier of industrial architecture, designed in the name of total quality to respond to the principles of manufacturing 4.0, aiming for automated and interconnected production, with reciprocity between man
and machine, in relation to its ecosystem. The technology, present in every aspect of the new hub, is never ostentatious, but always harmoniously integrated into a recognizable and reassuring architecture, where the corporate identity, history and know-how of the group converge. Able to combine management functions with operational ones, the
new hub, a bioclimatic and nZEB building, extends over 12,700 square meters and houses over 200 employees. A simple and linear architecture that hides the systems and technical parts from view; where the compact volume maximizes all the passive contributions and limits the resources for its management and maintenance, hosting the areas intended for production in the lower part and the offices in the upper part. The coexistence of the different functions is expressed through blind surfaces at the bottom
and transparent ones at the top. Safety and sensorial comfort are the values on which the entire architecture is developed. Between earth and sky, opacity and transparency are designed to emphasize the functions by defining an iconic architecture: the areas
intended for offices are characterized by transparent facades, while those that house the workshop and systems, on the lower floors, are hidden from view.
FRIGERIO DESIGN GROUP, founded in 1991 by Enrico Frigerio, conceives architectural design as a meeting point between the relationship with nature, the history of the site, construction techniques and the needs of the client. From here "Slow Architecture" was born, a philosophy focused on progressive design with minimal ecological impact, which draws resources from the context. The studio's approach integrates the search for practical and high-quality solutions, energy efficient, socially and economically sustainable. Among the most significant projects: the grandstand of the Ferrari racetrack in Imola (1992), the Sambonet headquarters in Orfengo (2004), the Ferdeghini Sports Centre of Spezia Calcio (2013), the Terna Electric Station in Capri (2018), the Crédit Agricole Green Life headquarters in Parma (2018), the Zamasport headquarters in Novara (2020), a residential complex in Saronno (2020), the Ferrero Technical Centre in Alba (2022) and the Rosenthal offices in Selb, Germany (2022)
https://www.frigeriodesign.it/
