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The project sought to tackle the conflicts between public space availability and the growing demand for fitness facilities amid Keqiao’s urbanization process. In response to the shortage of professional venues and community sports facilities, the design prioritizes a minimal building footprint and maximum public openness. A compact layout liberates public ground-level space and waterfront area, while large-span, modular zones support diverse functions—sports, training, and commerce. The goal is to create an inclusive community hub that harmonizes policy directives, local identity, and citizen needs.
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The project adopts an “open waterfront interface” strategy to soften the boundary with the city, integrating riverside landscape into an open-air sports park and enhancing the waterfront public space. Ground-floor transitional spaces seamlessly integrate with nearby kindergartens and residential neighborhoods, while pedestrian-friendly pathways foster community permeability. The building’s compact massing minimizes visual intrusion on neighboring residential areas. Additionally, strolling-style commercial facilities and training spaces create a dynamic interface where sports and commerce complement each other, activating waterfront area. Through sports events and leisure activities, the project boosts regional appeal, serving as a vibrant hub linking urban resources and community life.
The project maximizes spatial efficiency and minimizes land use through a large-span, compact design strategy. Its modular structural system supports adaptive spatial reuse, with pre-configured functions, layouts, and equipment systems reducing energy consumption in future retrofits, ensuring long-term sustainability. The building facade, mainly composed of concrete and glass curtain walls, minimizes decorative waste. Along the waterfront edge, native vegetation is preserved and open areas are intentionally left as ecological buffers, strengthening the site’s environmental resilience. Integrating compact spatial planning with low-carbon materials, the project exemplifies resource efficiency and a sustainable vision of symbiosis between architecture and nature.
The project’s core strength lies in its “adaptable spatial configuration” and “integrated business operations.” By merging public fitness, art & sports training, retail, and entertainment within a time-sharing and integrated activity framework, it ensures highly efficient operations. The expansive, column-free interior space incorporates modular partitions, allowing for rapid transitions between functions such as basketball courts, ice rinks, and temporary markets, catering to diverse needs. A deliberately reserved riverside zone becomes an open park, with terraced seating and interactive installations encouraging community engagement. The commercial block operates on a dual-engine model of “sports-driven consumption” and “training-generated foot traffic,” effectively lowering operational costs. Warehouse-style spaces are designed to accommodate large-scale events and exhibitions, maximizing revenue potential. By breaking away from the conventional high-cost, low-engagement model of sports venues, the project redefines the value of public space with a rational, sustainable approach.
“With a precise strategic vision, the design scheme well balances public benefits and commercial viability. It caters to the citizens’ growing demand for a “10-minute sports life circle” while ensuring sustainable operation through a synergistic mix of sports, commerce, and leisure. Featuring versatile, space-efficient functions, the project establishes a distinctive urban identity and is poised to become a public fitness landmark, truly activating the city’s sports scene.”
The Architectural Design & Research Institute of Zhejiang University Co., Ltd. (UAD) was established in 1953. Formerly known as Zhejiang University Architectural Design Studio, it is one of the earliest First Class Design Institutes among major national universities.The mission of UAD is to seek “harmonious environment, global vision, design-teaching-research integration and innovation, and the highest professionalism”. UAD adopts the development strategy of “high-grade culture, broad vision, high-efficiency management, high-caliber talents, high professional technologies and high-quality works”, with the academic theory of “Balanced Architecture” as the design guideline.Over the years, it has won more than 1,700 awards for outstanding designs, excellent projects or research outcomes at national, ministerial and provincial levels.
